dLife was established to address the overwhelming consumer need for real, practical solutions to the 24/7 challenge of managing diabetes vs. episodic clinical treatment.

dLife is all about diabetes in real life

• Empower self-management via creative consumer mechanisms
• Deliver engagement in consumer's daily life stream at point of need vs. point of care - TV, Online, Mobile, Mailbox, etc.
• Consider the whole human - especially emotional, motivational, and practical needs

In other words, break out of the clinical box and put it in their hands.

Since it's inception in 2004, dLife has become the premiere platform to inform, inspire, and connect with millions of diabetes patients, consumers, and caregivers and in the process positively impact engagement and ultimately health outcome.

The dLife network consists of a TV program, web portal, mobile, direct mail, and professional programs, as well as an emerging healthcare services division. The network has grown each year in audience, reach, recognition, and commercial opportunities.

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