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February 10th, 2012
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I found a recent article disturbing. A large drugmaker estimates that three diabetes drugs in the pipeline have the potential to bring in sales of $3 billion in the next few years.

I could have looked at the upside of this. These are drugs that could improve the quality of life and health of many people living with diabetes.

I could have.

But what I see in this article is a positive report on the financials of a company getting a little richer every time another person gets diagnosed. News that panders to its shareholders and seems just a bit too pleased about having so many people with diabetes to treat. I see my son as a client in the business of diabetes. He's their demographic; he's the customer.

"You're talking peak sales in the multiple billions for all three drugs, if they succeed," an analyst from Miller Tabak & Co. said.

Imagine the cash growth if the number of people with diabetes triples or quadruples. I see investors and executives salivating over the magnificent possibilities. The mood of the piece falls just short of giving the Howard Dean "Byaaah!!! Or mumbling salaciously, "oh moneymoneymoneymoneymoneymoneymoney."

I see new corporate teams being formed for these drugs. I see growth charts pointing skyward in board rooms and targets of 366 million people with diabetes highlighted in yellow with clipart of champagne bottles. I see leather chairs and smiling faces. New departments with facedown birthday cards stealthily passed in manila envelopes from cubicle to cubicle. I see promotions, down payments on homes, morale-building bungee jumping trips and hot dog eating competitions. Boxes of blue translucent drug-monogrammed pens and handsome commercial actors rehearsing their lines.

All because of you. All because of my son.

The clients.




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Carey Potash
Carey PotashCarey is a full-time hater of diabetes. The benefits stink. His 7-year-old son, Charlie, has been giving he and his wife the finger since November of 2003. Carey's parenting humor has appeared in various websites and print magazines. He resides in the suburbs of Philadelphia with his wife and three children. (Read More)
Michelle Kowalski
Michelle KowalskiMichelle Kowalski, a writer, editor and photography hobbiest living in Phoenix, was diagnosed with Type 2 diabetes in February 2005. In January 2008, as part of her quest to start on an insulin pump, Michelle learned that she actually has type 1 diabetes. (Read More)
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